In Germany, a major supermarket chain owner is experimenting with new LED technologies that move beyond straightforward product illumination. An EDEKA store installed lights using ground-breaking Vitasolis™ LEDs from NICHIA. Vitasolis™ offers a unique colour spectrum that recreates the effect of natural light on people. Keen to find out what impact these LEDs can have on shopper behaviour and, potentially, what products they buy, the store owner has teamed up with Dr Enrique Strelow, Head of Shopper Communication at Ferrero, to conduct a scientific trial. With LED technology continuing to advance, retailers have begun to look beyond established benefits such as energy efficiency, and to consider what more can be achieved with light. For instance, the ever-improving colour range and controllability of LEDs means they are increasingly being deployed to heighten both visual and emotional appeal. And now, thanks to step-changes in science, retailers can add a third dimension to the impact of light: the biological effect.

Hydro International helps industrial and commercial sites

Attracting lots of interest from overseas markets

Recycling on the go is on the rise across the UK

Improving communication and operational efficiencies

Simple, economical, internal recycling bin

Benders Paper Cups is launching its Garda Embossed Insulated Cup

Benders Paper Cups to satisfy its customers’ changing needs

A leader and innovator when it comes to quality printing

Celebrates its 120th anniversary this year.